Shark Tank India:  Ariella and Rebekah pitch their company Atmosphere

Ariella and Rebekah are sisters who started a company which owns Atmosphere Kobucha brand.

Who are they ?

             

Accoding to Wikipedia Kombucha is a fermented, lightly effervescent, sweetened black tea drink commonly consumed for its purported health benefits. Sometimes the beverage is called kombucha tea.

What is Kombucha ? 

             

Their parents are American and they settled in India. They were brought up  and did their schooling in Mussorie. They have 2 brothers also in the family along with their parents.

Background of Ariella and Rebekah

             

Their father is a Mechanical Engineer and is a Professor in IIT Kanpur. They came India in 1992.

Parents of Ariella  and Rebekah

             

Before plunging into Entrepreneurship she worked for a company and helped in launching a line of cafe named Fab Cafe as a project manager. Her husband is also an entrepreneur.

About Rebekah

             

She worked with Organic India before diving into entrepreneurship with her sister. That’s where she got an insight that the customers there had a lot of gut related issues.

About Ariella

             

Their plant is situated in Delhi and completely run by Woman Workforce as they believe in women empowerment. Total 14 womens work so far now.

Manufacturing plant  of Atmosphere

             

Rs 75 lakh and 3% equity at a valuation of Rs 25 Cr.

Their Ask on Shark  Tank

             

They got 2 offers but didn’t accept any.